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17. November 2020

MODALISBOA LAUNCHES POP-UP TO ENCOURAGE LOCAL CONSUMPTION

-  ModaLisboa,  Wonder Room,  Buy Portuguese

MODALISBOA LAUNCHES POP-UP TO ENCOURAGE LOCAL CONSUMPTION

Buy local. Offer future.

The movements to encourage local, sustainable consumption and small local businesses are multiplying through social media. Sharing after sharing, we meet new brands, designers, young entrepreneurs and artists of Portuguese culture and that, more than ever, need to be disclosed. In a sector so deeply affected by the pandemic, it is also necessary this disclosure to be materialize in sales.

Thus, Associação ModaLisboa launches a special edition of its Wonder Room. From November 17th to December 24th, the Christmas pop-up will be a digital showcase curated by ModaLisboa, composed of personalized products or with special prices, with a link to each brand's online store. Fashion, accessories and design products, from small companies with sustainable values, close, human. In all products, in all brands, there is a story to tell.

Each week, this Wonder Room will receive new products, functioning as an open window of the national production excellence, and as a dialogue with the community. Markets, workshops, artisans, designers, people: all together, in one address and with the proper social distance. After all, confinement can take us away from physical stores, but all these names have digital stores.

We see Christmas as a sharing of love and humanity. In 2020, it can also be a sharing of future.