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MODALISBOA INSIGHT
5. February 2019

MODALISBOA INSIGHT

-  ModaLisboa Insight FW 19/20

The fashion that we see in the mirror often does not reflect solely the image of what is at sight. Many times that reflection can be hiding a deeper artistic reality that is not noticeable at first sight, or is only rather noticeable to whom intends to interpret the fashion that is alive nowadays and the challenges that it brings to us.

But those are the challenges that inspire our designers every year, prompt our talents and catalyse our fashion. Challenges that emerge in a rapidly changing world, challenges mooted by the desire to question and rethink the image expressed by the fashion sphere.

The fashion that is produced today continues to be the outcome of this ability of the introspection to always imply action. An act of courage that takes the designers and fashion agents to be nonconformists, irreverent and rebellious towards the world that surrounds them.

During March 7th, 8th, 9th and 10th, we want to keep looking inside fashion, understand what kind of production there is, what sort of consumers we are, which new generations we will have, which legacy we will leave behind when moving forward.

We want to be INSIGHT because that introspection inspires us; it compels us to react, to hold on to the fashion dynamics in everlasting movement, working with the new languages called by the modern-day world – be it through sustainable production, synthetic urgency or the arise of new publics and consumption practices.

We want to understand which trends are going to emerge, which models are going to be created, which paradigm is going to be established, which collections are going to stand out and especially who are we going to reach.

Welcome to MODALISBOA INSIGHT. More than interpretation, an introspection. More than a glimmer, thinking. More than an invitation, a call.

What we see - is it really what it is?

Campaign

© ModaLisboa 2019 . Concept: Eduarda Abbondanza . Photo: Carlos Teixeira . Design: Joana Areal . Models: We Are: Maria Rosa, Prisca, Thomas . Styling: Xana Guerra . Make-Up: Antónia Rosa assisted by Frederico Simão and José Pedro Mota . Hair: Helena Vaz Pereira assisted by Eric Ribeiro for griffehairstyle with L'Oréal Professionnel products . Thanks to: Dino Alves, Filipe Faísca, Nuno Gama


MODALISBOA INSIGHT
FW 19/20
7. 8. 9. 10 MARCH 2019
PAVILHÃO CARLOS LOPES

Official presentation of the collections of the Portuguese Designers.


Lisboa Fashion Week is promoted by ModaLisboa Association, co-organized with Lisboa Work Council. The initiative is co-financed by the European Regional Development Fund through the Portugal 2020 Operational Program.