It’s not because we share the language or because there are similarities in our postal codes. It’s not because we need to buy more. It’s not out of a feeling of patriotism. It’s because, today, buying Portuguese products makes sense. We have high quality brands, disruptive design, art materialized in timeless pieces. We have products that last a lifetime and there are investments that deserve to be made. There is a community of designers, entrepreneurs and artisans who continue to work on the urgency of creation.
It’s not just because, it’s because of so, so much: it’s more sustainable, it’s an incentive for small local businesses, it’s a bet on ethical consumption, it’s fair, and the product is really good. It has design, it’s unique. It’s not disposable. And we, more than ever, need to buy a future. We need to buy Portuguese.