Federico Protto is a fashion designer and artist living and working in Budapest, Hungary, and Vienna, Austria. His oeuvre consists of a combination of various alternative presentation methods combining fashion design, art, styling, costume design, music performances, theory, and interdisciplinary projects.
Thus his vision is a symbiosis between all different aspects of creative freedom, rejecting the conventional processes of the fashion industry and stepping into all the fields of the spectrum, he strengthens the bond between the Dasein as young fashion designers in the 21st century and reality.
Federico Protto graduated from University of Applied Arts, Vienna, in 2017, under the professorship of Hussein Chalayan and Bernhard Willhelm.
He worked for Michael Sontag, Berlin, Hildur Yeoman, Iceland and Marques’Almeida, London.
PAN by Federico Luz & Anna Lugmeier
A group of five people rehearse on a colossal 6x10m large hand-painted green screen, wearing scraps, experiments, traces, fragments that never made it onto a stage, and now they make it into the final cut of this video. An undefined space, in a video work which cracks open. We could be anywhere: In a music video, in a video-trailer, inside an abstract fashion film. The same applies to the matter: Is it costume? Is it fashion? Is it garbage?
We step into the unknown, it is our Leitmotif, the gaze can travel. All that seems impossible right now is enabled to speak, gets a voice and a rhythm. Just like the song 'Pan', which calls upon the Greek god of spring and music to be its patron and protector, the creature between god and goat at the same time, half humanoid-bestiality, also we frequent 'in-between': we look at this interstice, we provoke and thus perform togetherness.
A video-work directed by Anna Lugmeier, with music by Federico Luz and fashion/costume by Federico Protto. Special Thanks to RENDEZVOUS3000 .